Tacoma encourages residents to show some love with driver safety campaign

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As part of the City of Tacoma’s Safe Routes to School and Vision Zero efforts, the city worked with JayRay to develop a driver safety campaign.

The campaign is complete with outdoor, social media graphics, yard signs for residents and posters available in 6 languages. The focus is to encourage people to slow down in walkable areas that experience a high number of collisions.

The project is made possible by a grant from the Washington Traffic Safety Commission. Look for the campaign in the Lincoln International District, 6th Ave Business District and Fern Hill neighborhood.

Read more, including how to get your yard sign:

Coverage:
KIRO TV
KOMO TV