From a bold health care rebrand to a vibrant tourism campaign and playful content for an internet provider, JayRay and three of its client partners snagged Summit Creative Awards.
The Summit Creative Awards have honored creative professionals at small- and medium-sized organizations for 30 years. Entries are judged on originality and uniqueness, visual appeal and message effectiveness.
Lightcurve’s mascot Otis the Otter stars in an eight-page coloring book JayRay created for the internet provider. The coloring book won a Summit Creative award for its kid-friendly messages about internet safety and connectivity basics. JayRay is supporting Lightcurve with community relations.
JayRay partnered with Visit Yuma to craft an advertising campaign that strategically introduced Yuma as a living, breathing character — a friendly face eager to welcome visitors with open arms. The “Hello. I’m Yuma.” campaign earned a Summit Creative award for inspiring people to experience the destination’s sunlight, adventure, relaxation and culture.
In a rebrand for Snoqualmie Valley Health, JayRay helped the public hospital district redefine its mission, vision, values and brand. The updated brand features a new logo, tagline and design system. Behind the scenes, the process included stakeholder workshops, board disucssions, messaging work and a comprehensive brand guide.
