NEW STRATEGY LEADS TO MORE SWEAT

February 28, 2020

With CrossFit gyms and yoga studios on every corner and Pelotons trending on social, it takes new thinking to sell gym memberships to millennials in 2020. The South Sound YMCA turned to JayRay for a fresh strategy to acquire...

INSIGHT FROM INFLUENCERS: WHAT EVERY PR PRO SHOULD KNOW

January 14, 2020

Social media influencers have changed the role of public relations when it comes to reaching an audience. Forbes explains: “The voice of the customer has always been one of the most powerful concepts in marketing, and...

RIVERFRONT TOWN CHOOSES JAYRAY TO MAKE WAVES

January 6, 2020

How do you stand out as a tourism destination among dozens of Pacific Northwest port towns when you share a name with a more famous destination just hours away? Visit Vancouver USA chose JayRay to lead a branding effort to...

PAPER ANIMATION GIVES FRESH SPIRIT TO PORT OF TACOMA HOLIDAY VIDEO

December 27, 2019

Import, export – your Port. The Port of Tacoma partnered with us to create an animated holiday greeting to celebrate the season and its role connecting customers, cargo and community. This fresh take on a traditional card...