For creatives using AI tools
A U.S. court just ruled that AI-generated art can’t be copyrighted — raising questions about ownership, originality and how AI will affect your team’s toolbox. If your team is experimenting with AI, here’s what you need to know.
Court rules AI-generated art does not qualify for copyright protection
Gearing up for a rebrand?
From aligning on strategy to avoiding common pitfalls, get the most out of your rebrand and agency partnership.
Get more out of your rebrand: Tips for working with agencies
For teams rethinking brand trust
Your audience expects answers now, and they can spot spin a mile away. Staying human, honest and fast is more than just smart PR. It can spell survival for your brand.
Publicity in 2025: Navigating the new era of instant communication and trust
Investing in an influencer strategy?
Not all platforms drive engagement equally. New data reveals where influencer content is converting and where it’s just noise. Focus your efforts to maximize ROI.
The platforms where the most influenced social media users spend time may surprise you