JayRay Adds Digital Marketer to the Team


Joel Kolding brings a full treasure chest of skills to his new advisor role at JayRay: marketing, strategic planning, website development and brand management.

The Kent resident will use all those experiences supporting JayRay’s project teams for tourism and nonprofit clients.

Before joining JayRay, Kolding worked in marketing communications roles for senior living, transportation and real estate organizations. His experience spans marketing campaigns, WordPress sites, graphic design and podcast production. Kolding also goes deep in Google Analytics and has some experience with geolocation marketing.

“Joel’s passion for digital analytics and his eye for design is a unique combination,” said Bridget Baeth, JayRay principal. “He’s a people person who enthusiastically asks all the right questions to understand a project and the strategy behind it.”

Away from work, Kolding illustrates for fun and spends time with his wife and young son. He has a bachelor’s degree in graphic design from the International Academy of Design and Technology in Seattle.